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Myopia is the next big world problem!

Myopia is the next big world problem!

Constant and everyday use of mobile phones, tablets and computers is what is today causing a new epidemic throughout the world – an epidemic of myopia disorders. The most affected age groups are 6-15 year olds. Asia for example is already facing myopia not just as a medical condition but also as a serious social and economic problem. Nevertheless, the future can be bright!

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Shopping for frames online or in person?

Shopping for frames online or in person?

Online eyeglasses shopping is slowly but steadily increasing. What nobody talks about is that without the help of the optician, this concept wouldn’t work. Well done refraction as well as the precise centering and fitting of lenses ensure the patient’s satisfaction. Services like correct frame fitting and frame maintenance are unjustly overlooked when it comes to the optometrist - client relationship. Optometrists today are still present, even more important than ever – they need to be there, available to the clients.

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Vision Expo in New York

Vision Expo in New York

One of the most important US optical shows took place in New York this April – Vision Expo East. Presenta Nova was an exhibitor for the third year in a row. Our visitors were able to see the recent and upcoming trends in not only shop fitting but also new concepts and developments for diagnostic areas within specialized opticals.

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Opti 2016

Opti 2016

At Opti 2016 Presenta Nova will present their new concept, once again showing their expertise and sensibility for the market needs. The main focus of their interior design will be how to emphasize the competence and expertise of the opticians.

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The technology of anti-reflective coating

The technology of anti-reflective coating

The procedure to the reduction of reflection on lenses was already developed in 1936 the by Carl Zeiss. Only two decades later (1959) the first lenses with a reducing reflective layer on mineral lenses where in serial production.

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